D-Bone
May 26th '06, 03:21 PM
Google in April accounted for one in two U.S. Web searches, a milestone for the search engine, a market research firm said Friday.
Google's 50 percent share of the market eclipsed that of No. 2 Yahoo and No. 3 Microsoft MSN, which accounted for 22 percent and 11 percent of the market, respectively, Nielsen/NetRatings said. Google's share grew 3 percent from the same month a year ago, while Yahoo was flat and MSN dipped 1 percent.
"It's a milestone in the sense that it's a significant accomplishment for Google to garner half of the search in the United States," Michael Lanz, vice president of search industry solutions at Nielsen/NetRatings, said. "Google is well positioned to capture the lion share of search-based advertising in the future."
The fact that Google continues to gain market share at the expense of Yahoo and MSN, shows that the latter two rivals have yet to find a way to catch the leader.
Read More: http://www.techweb.com/showArticle.jhtml?articleID=188500745
Google's 50 percent share of the market eclipsed that of No. 2 Yahoo and No. 3 Microsoft MSN, which accounted for 22 percent and 11 percent of the market, respectively, Nielsen/NetRatings said. Google's share grew 3 percent from the same month a year ago, while Yahoo was flat and MSN dipped 1 percent.
"It's a milestone in the sense that it's a significant accomplishment for Google to garner half of the search in the United States," Michael Lanz, vice president of search industry solutions at Nielsen/NetRatings, said. "Google is well positioned to capture the lion share of search-based advertising in the future."
The fact that Google continues to gain market share at the expense of Yahoo and MSN, shows that the latter two rivals have yet to find a way to catch the leader.
Read More: http://www.techweb.com/showArticle.jhtml?articleID=188500745